Paul Rickerby

Paul Rickerby is a strategic advisor to SBL, bringing a sharp commercial lens and decades of cross-industry experience spanning construction, transport, forestry, and pharmacy. He plays a key role in helping the leadership team think critically, plan proactively, and make confident decisions that support long-term success.

Paul’s strength lies in asking the tough questions, keeping the business future-focused, and guiding decisions with a steady hand. He’s a trusted sounding board and brings clarity, structure, and realism to every conversation.